{"id":4090,"date":"2026-11-03T15:12:50","date_gmt":"2026-11-03T14:12:50","guid":{"rendered":"https:\/\/rumbo.ar\/website\/?p=4090"},"modified":"2026-11-03T15:12:50","modified_gmt":"2026-11-03T14:12:50","slug":"anguilla-designa-a-em-marketing-communication-para-fortalecer-su-presencia-en-sudamerica","status":"publish","type":"post","link":"https:\/\/rumbo.ar\/website\/anguilla-designa-a-em-marketing-communication-para-fortalecer-su-presencia-en-sudamerica\/","title":{"rendered":"Anguilla designa a EM Marketing &amp; Communication para fortalecer su presencia en Sudam\u00e9rica"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Anguilla Tourist Board design\u00f3 a EM Marketing &amp; Communication como su agencia de representaci\u00f3n en Sudam\u00e9rica, en una alianza estrat\u00e9gica que busca ampliar la presencia del destino en la regi\u00f3n e inspirar a nuevos viajeros a descubrir una de las propuestas m\u00e1s singulares del Caribe.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Reconocida por sus playas de arena blanca, sus aguas cristalinas, su gastronom\u00eda y una identidad que combina sofisticaci\u00f3n y tranquilidad, Anguilla se presenta como una alternativa para quienes buscan descubrir el Caribe desde una perspectiva diferente: m\u00e1s \u00edntima, aut\u00e9ntica y alejada de los circuitos tradicionales de turismo masivo.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1150\" height=\"766\" src=\"https:\/\/rumbo.ar\/website\/wp-content\/uploads\/2026\/11\/WhatsApp-Image-2026-11-03-at-11.11.57-1-1150x766.jpeg\" alt=\"\" class=\"wp-image-4092\" srcset=\"https:\/\/rumbo.ar\/website\/wp-content\/uploads\/2026\/11\/WhatsApp-Image-2026-11-03-at-11.11.57-1-1150x766.jpeg 1150w, https:\/\/rumbo.ar\/website\/wp-content\/uploads\/2026\/11\/WhatsApp-Image-2026-11-03-at-11.11.57-1-800x533.jpeg 800w, https:\/\/rumbo.ar\/website\/wp-content\/uploads\/2026\/11\/WhatsApp-Image-2026-11-03-at-11.11.57-1-767x511.jpeg 767w, https:\/\/rumbo.ar\/website\/wp-content\/uploads\/2026\/11\/WhatsApp-Image-2026-11-03-at-11.11.57-1-1536x1023.jpeg 1536w, https:\/\/rumbo.ar\/website\/wp-content\/uploads\/2026\/11\/WhatsApp-Image-2026-11-03-at-11.11.57-1.jpeg 1600w\" sizes=\"auto, (max-width: 1150px) 100vw, 1150px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">A partir de esta alianza, <strong>EM Marketing &amp; Communication acompa\u00f1ar\u00e1 el posicionamiento de Anguilla en los principales mercados sudamericanos<\/strong>, acercando la identidad y la propuesta del destino tanto a los viajeros como a los profesionales de la industria tur\u00edstica.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El objetivo ser\u00e1 construir una presencia sostenida y relevante para Anguilla en la regi\u00f3n, poniendo en valor la diversidad de experiencias que ofrece la isla: desde su reconocida propuesta gastron\u00f3mica y sus hoteles boutique y villas privadas hasta el bienestar, la cultura, el romance, los deportes acu\u00e1ticos, el yachting y las experiencias vinculadas con la naturaleza.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La estrategia buscar\u00e1, adem\u00e1s, <strong>conectar a Anguilla con nuevos p\u00fablicos y comunidades de viajeros<\/strong>, generando conversaciones alrededor de aquellos atributos que hacen de la isla un destino diferencial dentro del Caribe. Para ello, la alianza combinar\u00e1 comunicaci\u00f3n, relaciones con la industria tur\u00edstica, generaci\u00f3n de contenidos y oportunidades de colaboraci\u00f3n con medios, periodistas, creadores y referentes del sector.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sudam\u00e9rica representa una oportunidad de crecimiento para Anguilla, particularmente entre viajeros que buscan destinos de mayor exclusividad, experiencias personalizadas y propuestas que permitan conectar con la cultura y el entorno local. En este contexto, la representaci\u00f3n de EM tendr\u00e1 como uno de sus principales desaf\u00edos <strong>traducir la esencia de Anguilla a las expectativas y motivaciones de los viajeros de la regi\u00f3n<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Al respecto, <strong>Elsa Petersen, CEO de EM Marketing &amp; Communication<\/strong>, se\u00f1al\u00f3: \u201c<em>Estamos muy entusiasmados de comenzar a trabajar con Anguilla y de sumar este destino a nuestro portfolio para los mercados sudamericanos. Su combinaci\u00f3n de naturaleza, gastronom\u00eda, cultura y hospitalidad ofrece grandes oportunidades para conectar con los viajeros e inspirarlos a descubrir la isla.<\/em>\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Por su parte, <strong>Chantelle Richardson, Deputy Director of Tourism de Anguila afirm\u00f3:<\/strong> \u201c<em>Esta alianza marca un nuevo rumbo para re introducir Anguilla en mercados clave de Sudam\u00e9rica y brindar a muchos m\u00e1s viajeros de la regi\u00f3n la oportunidad de descubrir una cara diferente del Caribe: m\u00e1s privada, alejada de las multitudes y llena de experiencias aut\u00e9nticas.<\/em>\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A trav\u00e9s de esta nueva iniciativa, <strong>Anguilla y EM Marketing &amp; Communication buscan construir una nueva narrativa del destino en Sudam\u00e9rica<\/strong>, acercando la isla a viajeros que valoran la autenticidad, la exclusividad y las experiencias que van m\u00e1s all\u00e1 de los destinos tradicionales.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">M\u00e1s que un destino de playa, Anguilla propone una manera diferente de vivir el Caribe: <strong>con tiempo para descubrir, espacios para desconectar y experiencias para recordar.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1150\" height=\"647\" src=\"https:\/\/rumbo.ar\/website\/wp-content\/uploads\/2026\/11\/WhatsApp-Image-2026-11-03-at-11.11.57-1150x647.jpeg\" alt=\"\" class=\"wp-image-4093\" srcset=\"https:\/\/rumbo.ar\/website\/wp-content\/uploads\/2026\/11\/WhatsApp-Image-2026-11-03-at-11.11.57-1150x647.jpeg 1150w, https:\/\/rumbo.ar\/website\/wp-content\/uploads\/2026\/11\/WhatsApp-Image-2026-11-03-at-11.11.57-800x450.jpeg 800w, https:\/\/rumbo.ar\/website\/wp-content\/uploads\/2026\/11\/WhatsApp-Image-2026-11-03-at-11.11.57-768x432.jpeg 768w, https:\/\/rumbo.ar\/website\/wp-content\/uploads\/2026\/11\/WhatsApp-Image-2026-11-03-at-11.11.57-1536x864.jpeg 1536w, https:\/\/rumbo.ar\/website\/wp-content\/uploads\/2026\/11\/WhatsApp-Image-2026-11-03-at-11.11.57.jpeg 1600w\" sizes=\"auto, (max-width: 1150px) 100vw, 1150px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Anguilla Tourist Board design\u00f3 a EM Marketing &amp; Communication como su agencia de representaci\u00f3n en Sudam\u00e9rica, en una alianza estrat\u00e9gica que busca ampliar la presencia del destino en la regi\u00f3n e inspirar a nuevos viajeros a descubrir una de las propuestas m\u00e1s singulares del Caribe. Reconocida por sus playas de arena blanca, sus aguas cristalinas, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":4091,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9,10],"tags":[347,366,348,359],"class_list":["post-4090","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualidad","category-negocios-de-turismo","tag-agencias-de-viajes","tag-centroamerica","tag-operadores-turisticos","tag-promocion-turistica"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v28.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Anguilla designa a EM Marketing &amp; Communication para fortalecer su presencia en Sudam\u00e9rica - Rumbo Trade<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Anguilla designa a EM Marketing &amp; Communication para fortalecer su presencia en Sudam\u00e9rica\" \/>\n<meta property=\"og:description\" content=\"Anguilla Tourist Board design\u00f3 a EM Marketing &amp; Communication como su agencia de representaci\u00f3n en Sudam\u00e9rica, en una alianza estrat\u00e9gica que busca ampliar la presencia del destino en la regi\u00f3n e inspirar a nuevos viajeros a descubrir una de las propuestas m\u00e1s singulares del Caribe. 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