{"id":3277,"date":"2026-06-24T19:09:28","date_gmt":"2026-06-24T17:09:28","guid":{"rendered":"https:\/\/rumbo.ar\/website\/?p=3277"},"modified":"2026-06-24T19:09:29","modified_gmt":"2026-06-24T17:09:29","slug":"panama-apuesta-al-turismo-de-conexion-con-una-nueva-experiencia-inmersiva-en-el-hub-de-las-americas","status":"publish","type":"post","link":"https:\/\/rumbo.ar\/website\/panama-apuesta-al-turismo-de-conexion-con-una-nueva-experiencia-inmersiva-en-el-hub-de-las-americas\/","title":{"rendered":"Panam\u00e1 apuesta al turismo de conexi\u00f3n con una nueva experiencia inmersiva en el Hub de las Am\u00e9ricas\u00ae"},"content":{"rendered":"\n

Panam\u00e1 contin\u00faa fortaleciendo su estrategia de captaci\u00f3n de visitantes a trav\u00e9s de la conectividad a\u00e9rea. En este marco, Copa Airlines, la Autoridad de Turismo de Panam\u00e1 (ATP), PROMTUR Panam\u00e1 y el Aeropuerto Internacional de Tocumen presentaron \u00abSala Panam\u00e1\u00bb, un espacio experiencial dise\u00f1ado para promover el destino entre los m\u00e1s de 20 millones de pasajeros que transitan anualmente por el Hub de las Am\u00e9ricas\u00ae.<\/p>\n\n\n\n

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Ubicada en el corredor que conecta las Terminales 1 y 2 del Aeropuerto Internacional de Tocumen, la iniciativa busca transformar los tiempos de conexi\u00f3n en una oportunidad para inspirar futuras visitas al pa\u00eds, reforzando el posicionamiento internacional de Panam\u00e1 como destino tur\u00edstico.<\/p>\n\n\n\n

El espacio combina tecnolog\u00eda interactiva, contenido audiovisual y herramientas digitales que permiten a los viajeros conocer 13 destinos emblem\u00e1ticos del pa\u00eds, explorar su oferta cultural, natural y gastron\u00f3mica, y dise\u00f1ar itinerarios personalizados de entre 3 y 15 d\u00edas seg\u00fan sus intereses.<\/p>\n\n\n\n

La propuesta se integra con el programa Panam\u00e1 Stopover de Copa Airlines, que permite incorporar una estad\u00eda en Panam\u00e1 sin costo adicional en la tarifa a\u00e9rea, impulsando as\u00ed la conversi\u00f3n de pasajeros en visitantes y potenciando el impacto de la conectividad a\u00e9rea sobre la industria tur\u00edstica local.<\/p>\n\n\n\n

\u201cCon la experiencia de Sala Panam\u00e1 buscamos que cada pasajero que transita por el Hub de las Am\u00e9ricas\u00ae tenga una primera conexi\u00f3n con nuestro pa\u00eds, incluso antes de salir del aeropuerto\u201d, se\u00f1al\u00f3 Pedro Heilbron, presidente ejecutivo de Copa Airlines. Seg\u00fan destac\u00f3, la iniciativa contribuye a incentivar las visitas, fortalecer la promoci\u00f3n tur\u00edstica y generar un impacto positivo en la econom\u00eda paname\u00f1a.<\/p>\n\n\n\n

Por su parte, Gloria De Le\u00f3n, administradora de la Autoridad de Turismo de Panam\u00e1, remarc\u00f3 que el proyecto forma parte de una estrategia conjunta para impulsar el desarrollo econ\u00f3mico, el empleo y el crecimiento del sector tur\u00edstico mediante la atracci\u00f3n de visitantes internacionales.<\/p>\n\n\n\n

Desde el Aeropuerto Internacional de Tocumen tambi\u00e9n destacaron el potencial de la propuesta para captar la atenci\u00f3n de los pasajeros en tr\u00e1nsito y aumentar el inter\u00e9s por conocer el destino m\u00e1s all\u00e1 de la escala a\u00e9rea.<\/p>\n\n\n\n

La Sala Panam\u00e1 opera todos los d\u00edas entre las 6:00 y las 20:00 horas y forma parte de una estrategia integral orientada a consolidar el programa Panam\u00e1 Stopover, que proyecta alcanzar los 250.000 visitantes durante 2026. La iniciativa refuerza adem\u00e1s el papel de Panam\u00e1 como uno de los principales centros de conectividad a\u00e9rea de Am\u00e9rica y como plataforma clave para el desarrollo tur\u00edstico de la regi\u00f3n.<\/p>\n\n\n\n

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Panam\u00e1 contin\u00faa fortaleciendo su estrategia de captaci\u00f3n de visitantes a trav\u00e9s de la conectividad a\u00e9rea. En este marco, Copa Airlines, la Autoridad de Turismo de Panam\u00e1 (ATP), PROMTUR Panam\u00e1 y el Aeropuerto Internacional de Tocumen presentaron \u00abSala Panam\u00e1\u00bb, un espacio experiencial dise\u00f1ado para promover el destino entre los m\u00e1s de 20 millones de pasajeros que […]<\/p>\n","protected":false},"author":2,"featured_media":3278,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9,30],"tags":[],"class_list":["post-3277","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualidad","category-centroamerica"],"yoast_head":"\nPanam\u00e1 apuesta al turismo de conexi\u00f3n con una nueva experiencia inmersiva en el Hub de las Am\u00e9ricas\u00ae - Rumbo Trade<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Panam\u00e1 apuesta al turismo de conexi\u00f3n con una nueva experiencia inmersiva en el Hub de las Am\u00e9ricas\u00ae\" \/>\n<meta property=\"og:description\" content=\"Panam\u00e1 contin\u00faa fortaleciendo su estrategia de captaci\u00f3n de visitantes a trav\u00e9s de la conectividad a\u00e9rea. En este marco, Copa Airlines, la Autoridad de Turismo de Panam\u00e1 (ATP), PROMTUR Panam\u00e1 y el Aeropuerto Internacional de Tocumen presentaron \u00abSala Panam\u00e1\u00bb, un espacio experiencial dise\u00f1ado para promover el destino entre los m\u00e1s de 20 millones de pasajeros que […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/rumbo.ar\/website\/panama-apuesta-al-turismo-de-conexion-con-una-nueva-experiencia-inmersiva-en-el-hub-de-las-americas\/\" \/>\n<meta property=\"og:site_name\" content=\"Rumbo Trade\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-24T17:09:28+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-24T17:09:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/rumbo.ar\/website\/wp-content\/uploads\/2026\/06\/WhatsApp-Image-2026-06-24-at-14.08.15-2.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"1066\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Facundo Barrera\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Facundo Barrera\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/rumbo.ar\\\/website\\\/panama-apuesta-al-turismo-de-conexion-con-una-nueva-experiencia-inmersiva-en-el-hub-de-las-americas\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/rumbo.ar\\\/website\\\/panama-apuesta-al-turismo-de-conexion-con-una-nueva-experiencia-inmersiva-en-el-hub-de-las-americas\\\/\"},\"author\":{\"name\":\"Facundo Barrera\",\"@id\":\"https:\\\/\\\/rumbo.ar\\\/website\\\/#\\\/schema\\\/person\\\/1d4e0e2d98d77d34159b9fc9df886a96\"},\"headline\":\"Panam\u00e1 apuesta al turismo de conexi\u00f3n con una nueva experiencia inmersiva en el Hub de las Am\u00e9ricas\u00ae\",\"datePublished\":\"2026-06-24T17:09:28+00:00\",\"dateModified\":\"2026-06-24T17:09:29+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/rumbo.ar\\\/website\\\/panama-apuesta-al-turismo-de-conexion-con-una-nueva-experiencia-inmersiva-en-el-hub-de-las-americas\\\/\"},\"wordCount\":455,\"publisher\":{\"@id\":\"https:\\\/\\\/rumbo.ar\\\/website\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/rumbo.ar\\\/website\\\/panama-apuesta-al-turismo-de-conexion-con-una-nueva-experiencia-inmersiva-en-el-hub-de-las-americas\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/rumbo.ar\\\/website\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/WhatsApp-Image-2026-06-24-at-14.08.15-2.jpeg\",\"articleSection\":[\"Actualidad\",\"Centroam\u00e9rica\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/rumbo.ar\\\/website\\\/panama-apuesta-al-turismo-de-conexion-con-una-nueva-experiencia-inmersiva-en-el-hub-de-las-americas\\\/\",\"url\":\"https:\\\/\\\/rumbo.ar\\\/website\\\/panama-apuesta-al-turismo-de-conexion-con-una-nueva-experiencia-inmersiva-en-el-hub-de-las-americas\\\/\",\"name\":\"Panam\u00e1 apuesta al turismo de conexi\u00f3n con una nueva experiencia inmersiva en el Hub de las Am\u00e9ricas\u00ae - 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